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Google Analytics MCP connector

The Google Analytics connector brings your accounts, properties, custom dimensions, user access and change history into Claude, ChatGPT, Cursor and any MCP client, so your team can review and tidy Google Analytics setup by asking in plain language.

  • How it connects. Connects over OAuth. The credential goes into a vault nobody reads back.

  • One address. https://api.elaichi.ai/mcp, the same for every user.

  • Their own access. An agent never gets more than the person it acts for.

How to connect

How to connect Google Analytics to Claude, ChatGPT or Cursor

Two steps, about a minute.

1

In Elaichi

Connect Google Analytics once

  1. Open Connections, choose Add connection, and pick Google Analytics.

  2. Optionally set Share with to give a team access, then press Connect.

  3. Approve it in Google Analytics. Google Analytics's own window opens. Whoever approves it decides what this connection can reach.

The credential is vaulted. Nobody reads it back, not even the AI.

Add connection

Choose a connector.

google analytics
Google Analytics
Allium
Amplitude
Artie
AthenaHQ
Botify
2

In your AI client

Point it at one endpoint

Everyone in the organization uses the same address, and each person only ever reaches what their own account allows.

Google Analytics MCP connector for Claude

  1. 1

    Open Customize, then Connectors.

  2. 2

    Press Add.

  3. 3

    Name it, paste the MCP server URL, then Continue.

    https://api.elaichi.ai/mcp
  4. 4

    Sign in and approve.

On Team and Enterprise, an Owner adds it once. Everyone else turns it on for themselves.

Google Analytics MCP connector for ChatGPT

  1. 1

    Open Plugins, then press the + button.

  2. 2

    Name it and paste the endpoint into Server URL.

    https://api.elaichi.ai/mcp
  3. 3

    Leave Authentication on OAuth, then tick the risk acknowledgement.

  4. 4

    Press Create, then sign in and approve.

Works on the web today. The plugin directory lives at chatgpt.com/plugins.

Google Analytics MCP connector for Cursor

  1. 1

    Open ~/.cursor/mcp.json.

  2. 2

    Add the endpoint under mcpServers.

    https://api.elaichi.ai/mcp
  3. 3

    Reload Cursor, then sign in and approve.

~/.cursor/mcp.json

{
  "mcpServers": {
    "elaichi": {
      "url": "https://api.elaichi.ai/mcp"
    }
  }
}

Set up per machine, so repeat it on each computer you work from.

Connect Google Analytics to any MCP client

  1. 1

    Add the endpoint as a remote MCP server.

    https://api.elaichi.ai/mcp
  2. 2

    Sign in and approve.

{
  "mcpServers": {
    "elaichi": {
      "url": "https://api.elaichi.ai/mcp"
    }
  }
}

The Elaichi Agent already has these tools, with nothing to set up.

Use cases

What teams do with Google Analytics through Elaichi

Every one of these runs inside the access the person already has, and lands in the same audit log.

  • Marketing

    Set up a property for a new site

    When a campaign site or new brand goes live, create the Google Analytics property, add the custom dimensions the team needs to track, and confirm it landed in the right account, all from one conversation.

  • Analytics

    Keep custom dimensions clean

    Ask for every custom dimension across a property, spot the ones nobody uses or that duplicate each other, then rename what should stay and archive what should not.

  • IT

    See who has access to each account

    List the people bound to a Google Analytics account, pull an access report for a property, and find the ex-contractor or old agency login that should have been removed months ago.

  • Compliance

    Find out who changed a setting

    When a property suddenly looks different, search the change history to see who edited what and when, and get a plain summary rather than reading through the admin screens.

  • Agency

    Take stock of every client account

    Pull account summaries across all the Google Analytics accounts you manage, list the properties under each, and update names or settings that have drifted out of your naming standard.

  • Web

    Review data sharing before launch

    Before a new property goes live, check its account's data sharing settings and confirm they match what legal signed off, then fix anything that does not.

Try asking

  • “Summarize last week's traffic across our GA4 properties.”
  • “Which accounts have new access bindings this month?”
  • “List change history for the marketing property.”

See all 66 Google Analytics tools below

Compare

Elaichi vs Zapier MCP vs Composio for Google Analytics

All three can connect Google Analytics to an AI assistant, and all three have admin controls. They differ in where access lives and how you pay.

Elaichi compared with Zapier MCP and Composio for Google Analytics, by what to check
What to check Elaichi Zapier MCP Composio
Where the AI connects One address for the whole organization. https://api.elaichi.ai/mcp A server per member, created at sign-in. An MCP endpoint per team, or an SDK.
Control over Google Analytics tools Allow or restrict single Google Analytics tools, per role or user. App and action restrictions on the account. Role permissions, down to the action.
Record of calls One audit entry per Google Analytics call. A History tab of tool calls. A log of every tool call.
Single sign-on SAML or OIDC, plus SCIM, on Gold. SAML on Enterprise. SAML and OIDC on Enterprise.
Price $15 per user per month. 2 tasks per successful call. Billed per tool call.

Sources: Zapier MCP docs, security, usage; Composio docs, gateway, enterprise, pricing. Checked September 2026.

Longer take: Zapier MCP alternative and when you don't need an MCP gateway.

AI tools

Google Analytics tools for your AI agents

66 tools are ready to call through Elaichi's MCP endpoint the moment you connect Google Analytics, governed by the same roles, restrictions, and audit log as everything else in Elaichi.

See it in Elaichi

What connecting Google Analytics gets you

6 screens from the product, each doing one job for your Google Analytics account.

The agent

Ask about properties, get answers from live reports.

Type a question in plain language and read it back from Google Analytics.

  • accounts
  • properties
  • access bindings
  • reports

Ask Elaichi to work across your apps.

Summarize last week's traffic across our GA4 properties.

Which accounts have new access bindings this month?

List change history for the marketing property.

Also runs in Claude, ChatGPT or Cursor

MCP clients

Claude, ChatGPT and Cursor share one endpoint.

Connect any MCP client over OAuth, with no SDK and no shared API key.

ElaichiMCP clients
Claude ChatGPT Cursor

Copy the endpoint

https://api.elaichi.ai/mcp
Client Connected by Status Last used
Claude
E

Emily Carter

• Connected 4 minutes ago
Cursor
M

Megan Brooks

• Connected 2 hours ago
ChatGPT
R

Ryan Hayes

• Connected Yesterday

Tool catalog

66 Google Analytics tools, no custom code.

Browse accounts, properties, access bindings and change history by tool name, resource and method.

  • List all Google Analytics accounts
  • Get single Google Analytics account by ID
  • List all Google Analytics account user
  • List all Google Analytics accounts alpha
ElaichiTools
Tool Action Description
List all Google Analytics accounts List List all Google Analytics accounts accessible to the authenticated user. Returns a collection of account objects including their id, name, and related metadata.
Get single Google Analytics account by ID Get Get a single Google Analytics account by id using the Admin API v1beta. Returns: name, displayName, createTime, updateTime, regionCode, deleted, gmpOrganization. Required: id.
List all Google Analytics account user List List entity user links (user permission assignments) for a Google Analytics account. Returns: id, kind, selfLink, entity, userRef, and permissions (local and effective). Required: account_id.
List all Google Analytics accounts alpha List List all Google Analytics accounts accessible to the caller via the Admin API (v1alpha). Returns: name, displayName, regionCode, createTime, updateTime, and deleted status for each account. Optionally include soft-deleted accounts by setting showDeleted to true.
List all Google Analytics account access bindings alpha List List all access bindings on a Google Analytics account. Returns each binding's name, roles, and user email address. Required: account_id.

Toolboxes

Every team gets its own toolbox.

Growth, marketing and finance each see a curated set of Google Analytics tools.

  • Growth
  • Marketing
  • Web
  • Data
ElaichiToolboxes
Name Source template Tools Created

Growth toolbox

Google Analytics · properties and traffic reports

Google Analytics starter 18 Mar 4, 2026

Marketing toolbox

Google Analytics · campaign and audience reports

— 9 Mar 2, 2026

Web toolbox

Google Analytics · data streams and events

— 24 Feb 27, 2026

Data toolbox

Google Analytics · account summaries and exports

Google Analytics starter 6 Feb 19, 2026

Finance toolbox

Google Analytics · revenue and conversion reports

— 31 Jan 30, 2026

IT toolbox

Google Analytics · accounts and access bindings

— 12 Jan 22, 2026

Shared connections

Teammates use accounts without seeing credentials.

Each connection shows who added it and which teams and members share it.

  • Growth
  • Marketing EMEA
  • Web platform
  • Data engineering
ElaichiConnections
Connection Scope Status Access
GO

Google Analytics (Growth)

Connected by Emily Carter

Personal • Active 1 team · 6 members
GO

Google Analytics (Marketing EMEA)

Connected by Jake Morgan

Organization • Active 3 teams · 24 members
GO

Google Analytics (Web platform)

Connected by Megan Brooks

Organization • Active 2 teams · 11 members
GO

Google Analytics (Data engineering)

Connected by Tyler Reed

Personal • Needs re-auth 1 team · 3 members
GO

Google Analytics (Finance reporting)

Connected by Ryan Hayes

Personal • Active Not shared
GO

Google Analytics (IT admin)

Connected by Ashley Parker

Personal • Active 2 teams · 9 members

Audit log

Answer who ran which report, and when.

Every Google Analytics call is logged with actor, event, type and resource.

  • When
  • Who
  • What happened
  • Type
ElaichiAudit log
When Who What happened Type

2 minutes ago

Mar 6, 2026, 3:10 PM

E

Emily Carter

emily.carter@northwind.io

Restriction Created Access

8 minutes ago

Mar 6, 2026, 3:04 PM

J

Jake Morgan

jake.morgan@northwind.io

Restriction Updated Access

14 minutes ago

Mar 6, 2026, 2:58 PM

M

Megan Brooks

megan.brooks@northwind.io

Role Assigned Access

20 minutes ago

Mar 6, 2026, 2:52 PM

T

Tyler Reed

tyler.reed@northwind.io

Google Analytics Users Updated MCP

26 minutes ago

Mar 6, 2026, 2:46 PM

R

Ryan Hayes

ryan.hayes@northwind.io

Google Analytics Accounts Created MCP

32 minutes ago

Mar 6, 2026, 2:40 PM

A

Ashley Parker

ashley.parker@northwind.io

Google Analytics Accounts List Toolbox

Launching soon

From answering questions to doing the work

A person no longer has to ask. A trigger starts the work, inside the same permissions and the same audit log as everything else. Automations and live dashboards are launching soon, on the Black plan.

Automations

A schedule fires, a digest posts back.

Six steps fetch and group properties, draft a digest, then wait for approval.

Google Analytics digest

Run 418 · started 2 minutes ago · on behalf of Emily Carter

  1. ✓

    Schedule

    Every weekday at 8:00 AM

    0.2s
  2. ✓

    Fetch accounts

    Google Analytics

    1.4s
  3. ✓

    Group by owner

    Transform

    0.1s
  4. ✓

    Draft the digest

    Agent step

    Ran with 4 tools, returned a structured summary

    6.2s
  5. Approve the digest

    Needs approval

    Assigned to Michael Brennan

    Approve
  6. Post the digest

    Google Analytics

    Queued

Collections and dashboards

Property health numbers, computed on a schedule.

Four metrics, 14 days of reports created and a breakdown by team.

Google Analytics health

Refreshed 4 minutes ago · every 15 minutes · from the accounts collection

Live

Accounts

1,284 ↓ 12%

Properties

96 ↓ 8%

Needs attention

3 ↑ 2

Updated this week

412 ↑ 9%

Accounts created

Last 14 days

By team

Share of activity

Growth 34%

Marketing EMEA 27%

Web platform 21%

Data engineering 18%

FAQ

Frequently asked questions

How do I connect Google Analytics to Claude?

Connect Google Analytics in Elaichi first: you sign in with your Google account and approve access, the same way you would sign in to Google Analytics itself. There is no OAuth application to register and no client ID or secret to generate. Then in Claude open Customize, then Connectors, then Add, and paste https://api.elaichi.ai/mcp. Claude asks you to sign in to Elaichi, and Google Analytics is ready to use.

Does Google Analytics work with ChatGPT and Cursor as well as Claude?

Yes. Once Google Analytics is connected in Elaichi, the same endpoint, https://api.elaichi.ai/mcp, works in Claude, ChatGPT, Cursor, any other MCP client and the Elaichi Agent. You connect Google Analytics once and every client you use picks it up.

What can an AI agent actually do with my Google Analytics data?

With Google Analytics connected, an agent can list your accounts and properties, create or rename a property, add, update or archive custom dimensions, show who has access to an account, review data sharing settings, and search the change history to explain who changed what. Because Google Analytics has a large set of actions, short concrete asks like "archive the unused dimensions on the store property" work better than long paragraphs.

Does connecting Google Analytics give the AI access to every account and property?

No. The agent sees exactly the Google Analytics accounts and properties the signed-in person can already see, with the same viewer, editor or administrator level Google has given them. Elaichi can narrow that further, for example to read-only or to a single team's properties, but it can never widen it beyond what the person holds in Google Analytics.

Can my team share one Google Analytics connection?

Yes. One administrator connects Google Analytics in Elaichi and shares the connection with a team, and nobody else ever handles a Google login or token. Each teammate still signs in to Elaichi as themselves, so the audit log shows which person asked to change a property or archive a dimension, not just a shared account.

Can I stop an agent from deleting or changing things in Google Analytics?

Yes. Restrictions in Elaichi apply per action, so you can allow listing accounts and properties while blocking property deletion, dimension archiving or any update. A blocked action is never shown to Claude, ChatGPT or any other client at all, so no prompt, however worded, can reach it in Google Analytics.

What happens to a Google Analytics connection when someone leaves?

When you offboard a person in Elaichi their access to Google Analytics through Elaichi ends immediately, in every client they had set up. If the Google Analytics connection was shared with a team, it keeps working for everyone else. If you disconnect Google Analytics in Elaichi entirely, it disappears from Claude, ChatGPT, Cursor and every other client at once.

Does the Google Analytics MCP connector work with Gemini, Codex, Claude Code or other MCP clients?

Yes. Google Analytics is reached over the same MCP endpoint every client uses, so anything that speaks MCP can call it — Gemini, Codex, Claude Code, Windsurf, Cline, Zed and OpenCode among them — alongside Claude, ChatGPT, Cursor, and the Elaichi Agent. The tools on offer and the access behind them are identical whichever client asks. Only the setup screen differs.

Is Elaichi an alternative to Zapier MCP for Google Analytics?

Yes. Both let Claude, ChatGPT or Cursor use Google Analytics. Zapier MCP fits a team that already automates in Zapier, since each person signs in and acts as themselves in that account. Elaichi fits when IT wants one address for the whole company, per-tool rules by role, and a record of every Google Analytics call.

How is Elaichi different from Composio for Google Analytics?

Composio gives AI agents tools and sign-in handling across 1,000+ apps, for developers building agents or people using an assistant, billed per tool call. Elaichi gives a company's own people governed access to Google Analytics: one address, restrictions per role or user, and $15 per user per month. Both have role permissions and a log of every call.

Put Google Analytics in front of your team

14 days on Gold, no credit card. Connect it once and pick what each team can call.

Works with
Claude ChatGPT Cursor and any other MCP client, or the Elaichi Agent.
When the trial ends
Nothing is deleted. Connections, roles and the audit log stay where they are, so subscribing picks up exactly where you left off.